Founding Cohort — 6 Spots · Beta Pricing
The PM Pivot is an 8-week cohort for people with 2–5 years in customer success, engineering, marketing, or analytics who are serious about landing their first PM role. with real coaching, not a $3,000 course full of frameworks you already know.
Free to join. Be first to know when enrolment opens.
THE PROBLEM
You've spent years doing work that looks a lot like PM work, running customer calls, building features, analyzing data, shipping campaigns. You know you could do this job. Getting a hiring manager to see that is a completely different problem.
The problem isn't your background. It's that nobody's shown you how to translate what you've already done into language that lands.
😶🌫️
You're applying and hearing nothing back, and you don't know why
📚
PM advice online is written by people who were PMs 20 years ago, not people with your experience
🔁
You know your background is relevant, but you can't articulate it in interviews
🗺️
You're not sure which roles to target or how to stand out before you even get the interview
WHAT YOU GET
8 Live Weekly Group Sessions (60 min)
Real-time coaching, Q&A, and peer problem-solving — not just slides
The Mid-Career PM Async Course
7 modules covering the translation framework, resume rewrite, interview answer bank, and job search strategy. Watch before each live session.
Translation Workshop
Build case studies from your CS, engineering, marketing, or analytics experience. Your background counts. We'll prove it.
Mock Interview + Personal Feedback
Product sense, metrics, and prioritization — practiced with real-time coaching
Private Community (M–F access to Stef)
Async support, feedback on your work, and a cohort to learn alongside
Resume + LinkedIn Reframe Session
Position your past experience as PM experience — because it is
Application Review + Async Loom Feedback
Submit your applications and get personalized video feedback
"Day in the Life" PM Breakdown Series
What good PM work actually looks like — from someone doing it at HubSpot
REAL RESULTS
★★★★★
“In two sessions I am more prepared than I would be in three months on my own. The way she provides feedback and actionable steps each meeting is super valuable.”
Christian Morrow — Senior Technology PM, Wolters Kluwer
★★★★★
“She shared tons of actionable ideas and left me with clear next steps. Very friendly and approachable — her sessions provide a safe, judgment-free space. Five stars!”
Sándor Dés Alcalá — Associate PM, Metaloop
★★★★★
“She helped me think differently about my experience and how to frame my responses in interviews. She talked about activation, retention, satisfaction — things I knew but couldn’t say.”
Zainab Rehman — PM at LUMS
👋
YOUR MENTOR
I'm a Senior Product Manager at a big B2B SaaS company. I was exactly where you are, transitioning in, figuring it out, no one showing me the ropes. Now I run a weekly newsletter for PMs, mentor through ADPList, and have helped dozens of people break in and level up. I'm not a LinkedIn guru. I'm a few steps ahead of you, and I remember exactly where the hard parts are.
B2B SaaS
Senior Product Manager
ADPList Mentor
Newsletter Writer
LinkedIn Creator
JOIN THE COHORT
Founding members get the full programme at beta pricing ($497 — goes to $797 after the first cohort). I'm booking discovery calls now to make sure it's the right fit before you enrol.No commitment to join the waitlist. If you're ready to talk, book a call directly.
Book a Discovery CallNot ready to book? Reserve your spot below.
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